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What are the two costliest mistakes you can make in your veterinary practice? Today I just want to quickly explore the two biggest and costliest mistakes that you can make in your Vet practice. And these are mistakes that are easy to make and hard to avoi...

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Having your own 'successful' Veterinary practice is relatively easy all you need to do is to follow the right tried, true and, tested formula, a simple formula which works. But before we go there let's discuss what 'success' means. For every person, succe...

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How much time and thought has gone into your veterinary practice brand? Your brand is not your logo. It is not the services and products that you offer, nor is it your marketing campaign. "Your brand is the unique personality of your practice, .......

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In previous posts I've talked about the importance of: Having a website (d'oh!) Using images of real people on your website (everyone can pick a stock photo from miles away!), and Using a professional photographer to ensure your veterinary practice is pr...

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Fluffy the cat was over-grooming and conventional behaviour modifying drugs weren't helping - but acupuncture did! Fluffy was an 8 year old long haired cat that was losing her hair around the back of her hind legs and on the lower part of her belly......

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