If you work in a veterinary practice or in the pet industry or in a business that supplies goods or services to the industry and you have something to say - why not become a 'Guest Blogger'?
For more information click here to read our: Guidelines for Guest Bloggers
We are the absolute experts at turning your silent majority into your loudest advocates.
Here’s a stat that shocks most clinic owners: 95-99% of your satisfied clients will never leave a review unless they are prompted in exactly the right way, at exactly the right moment. Meanwhile, an unhappy client is almost certain to go straight to Google. That imbalance is quietly costing clinics tens of thousands of dollars in lost potential revenue every year – and most don’t even realise it’s happening.
We’ve spent years studying the psychology of when and how to ask, and we’ve built a system that gets it right every single time.
The result? Clinics using X18 regularly see 20-100 new Google reviews in their very first month, with ratings climbing fast and new clients coming through the door as a direct result.
The one thing that makes us different from our competitors is that we don’t just help you get more reviews – we protect you from the ones that could destroy you.
Most review platforms send a feedback request and hope for the best. We don’t leave it to chance. Our system identifies unhappy clients before they ever reach Google and routes their feedback privately, turning what could have been a damaging one-star public review into a behind-the-scenes coaching moment for your team.
One negative review can deter new clients and cost a clinic an average of $90,000 in lost potential revenue. We make sure that never happens. Your Google profile only ever shows the best of what your clinic has to offer – because that’s the truth of the care you provide every day.
We can make your life easier by lifting your entire team, attracting better clients, and helping you hire the best talent in the industry – all at the same time.
Here’s what most clinic owners don’t realise: when a harsh public review goes up, it doesn’t just hurt your Google rating – it demoralises the staff who worked hard that day. Our system quietly intercepts unhappy clients before they reach Google, handles their feedback privately as a coaching moment, and redirects your happy clients to share glowing public reviews that actually lift the team.
The result is a clinic culture where wins are celebrated, morale stays high, and your team feels proud of the reputation they’ve built. And the benefits don’t stop there.
A strong, consistent Google rating doesn’t just attract new clients – it attracts top talent too. The best veterinary candidates research clinics before they apply. Clinics with 4.5+ stars and a steady stream of fresh, detailed reviews signal a workplace people love. That means less time recruiting, less money spent on job ads, and a team that stays because they’re proud of where they work.
Leeor Meirovitz is the co-founder of X18Agency and X18Web, the #1 reputation management and digital growth platform for veterinary clinics worldwide. With a background in Enterprise AI product development and growth strategy, Leeor built X18's Google Reviews system from the ground up - a platform now trusted by over 500 clinics across the globe. His system helps clinics capture glowing feedback from happy clients while keeping unhappy reviews private, transforming online reputations and driving real business growth. Leeor is passionate about helping great clinics get the recognition they deserve - and making it as easy as possible for them to do it.
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The critical voice in our heads is often louder than reality. Having a crisis of confidence can be incredibly demoralising. I touched on “imposter syndrome” in a previous article for VetAnswers, and over the past 6–12 months I have found myself deep in that same...
