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You might have a frantic Monday morning packed with urgent visits, for instance, then just a trickle of clients booked between 1pm-3pm midweek.
If you want to fill those quieter patches with pre-scheduled bookings, ask your Virtual Vet Nurse to do it! Here’s a great example from one of our clinics in Australia.
They scheduled free arthritis checks using their Virtual Vet Nurse, Vivienne. (This clinic didn’t have a slow patch, quite the opposite, but we thought their idea would translate brilliantly to that scenario).
Most clients love a “free visit” opportunity. It’s a great way to get them back through the clinic’s doors, particularly for lapsed or budget-conscious clients.
But from your perspective, you want to schedule free visits at the optimum time – i.e outside of your busy periods and only when your team has the capacity.
Scheduled free visits allow you to:
Through Vivienne, the clinic offered free arthritis assessments for two weeks in July. The offer was restricted to 5 free spots per day – at specific times that suited the clinic – on a first-come, first-served basis.
Here’s how it worked:
*Vivienne’s clinic uses ezyVet, which fully integrates with Virtual Vet Nurse, allowing real-time bookings into the clinic’s calendar.
This meant the entire promotion could be automatically run via Vivienne. She not only launched and publicised the offer, she also handled the bookings within the clinic’s calendar and closed the promotion at the set date.
And by ‘ring-fencing’ the offer to pre-selected days and times, the clinic could schedule the free visits at a time that suited their own staffing needs.
Of course, your Virtual Vet Nurse can run any type of promotion you choose.
But some other common ‘freebie’ consults include:
Free visits are also a great idea when you want to introduce a new piece of kit to clients (such as the therapy mat in our clinic’s example).
Similarly, you may have free supplier samples or giveaways to offer clients who swing by the clinic to pick them up. Your Virtual Vet Nurse could also allocate these on a first-come, first-served basis.
By using your Virtual Vet Nurse to run your promo, you can get it up and running immediately.
Marketing promos are just one of 10+ automated workflows provided by your Virtual Vet Nurse.
All for an affordable monthly subscription (see here), with no minimum term. It’s a plug-and-play offering installed on your website in under 30 minutes.
Contact the Virtual Vet Nurse team to find out more or book a demo.
This post first appeared on Virtual Vet Nurse: Busy v quiet periods? Try this clever VVN idea.
Rachel holds a Bachelor of Veterinary Technology (BVetTech) from Massey University, New Zealand. Prior to joining Virtual Vet Nurse, she has worked as a head nurse in general practice and for a specialist referral veterinary hospital.
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