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My friend sent me this photo the other day of a worm she had just pulled out of her dog. It’s missing about 20cm from it!
Now for some background – let’s call my friend Jane and her dog Jess. Jess is a 12-month-old mixed-breed dog who visits the vet regularly for her check-up & heartworm vaccination. Jane has been worming her every three months using worming tablets from the supermarket as she thought they were cheaper than those from her vet and offered the same protection.
She had no idea that wasn’t the case. But she sure found out after extracting this tapeworm from her dog!
During her last visit to the vet, why did someone not notice that she wasn’t purchasing worming products from them and ask a few simple questions?
How many of your clients believe they’re doing the best thing for their pets and don’t understand the difference between purchasing supermarket worming products & veterinary-prescribed products?
How many sales are you missing out on by not asking a few questions and offering some information via your website, Facebook or fact sheets?
You could even consider joining the ‘Parasite Prevention Program’– super convenient for your clients and your veterinary practice still benefits!
After a career in HR working in a range of service industries and teaching at TAFE for several years, I then (somewhat accidentally) found myself in the veterinary industry and here I’ve stayed because I love the people and what they do. I created the Vetanswers Community to provide the support, resources and solutions to help our members build happy, successful, profitable businesses and careers.
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