Feb 26, 2020 | Veterinary Clients
Understanding the stages of grief can help you to comfort your clients after the loss of a pet Vets tend to provide care throughout a pet’s entire life — from the first puppy health check right through to the animal’s final days of life. However, all pet professionals...
Apr 23, 2019 | Our Veterinary Life
Studies show that enthusiastic people get better breaks: They are promoted more often, They have higher incomes and They live happier lives. That’s no coincidence. The word ‘enthusiasm’ comes from the Greek word ‘entheos’. ‘Theos’ is the term for God or spirit. When...
Feb 13, 2017 | Marketing & Social Media
Getting on to social media is one thing – knowing what you can and can’t post for your veterinary practice is another thing entirely! When consulting veterinary practices, two of the most common questions I’m asked are: what can we post to social media and...
Oct 3, 2013 | Veterinary Clients
The topic of ‘selling’ and veterinary services is a hot topic at the moment. I recently posted how fear of price is the #1 reason why vets struggle to sell veterinary services. This post will focus on the concept of client-centred value. Firstly,...
Jul 25, 2013 | Growing Your Business
There are no longer any such thing as ‘routine dentals’ in my veterinary practice – what about yours? As Pet Dental Month is upon us, vets, like you, all over Australia are busy ‘flipping the lip’ of a pet on the table, saying “Ooh, your...