Website
Search Engine Optimisation (SEO)
Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic. (Wikipedia)
Resources to help you out
SEO Tips: The Complete List – 201 Actionable Techniques (BACKLINKO)
201 actionable tips to help you whether your knowledge of SEO is at aBeginner, Intermediate or Advanced level. There are tips to help with:On-Page SEO; Link Building; Keyword Research; Technical SEO, Video SEO; User Experience. Click HERE to read
Website Development
Resources to help you out
What to Write on Each Page of Your Website (Heart Harmony Communications)
You have decided to get a new website or upgrade your existing one. But what pages do you need, and what should you include on each page? Click HERE to read
10-Step Checklist for Your Next Website Redesign (pdf) (Source: HubSpot e-Book)
Improving Your Website
Resources to help you out
Broken Link Check – www.brokenlinkcheck.com
Add your website URL and then sit back and wait for Broken Link Check to provide you with a list of links that need fixing – AND it’s FREE! Click HERE to access
Readability Test Tool
How Readable is your Website or your blog post? Click on this link, add in your web address & get a range of scores on how readable your website actually is! Click HERE to access
Veterinary Blogging
Do I Really Need a Veterinary Blog?
The answer to this question depends on how much you think your clients are looking for pet information online. If you know they’re looking online for answers to basic (and not so basic) questions about the health and care of their pets and animals and you’d prefer that they come to you for the answers, then having your own blog is a great way to ensure this happens.
Some resources to help you out from the Vetanswers Blog:
I’m struggling to keep up with social media, now we need a veterinary blog??!! 🙁
Your Veterinary Blog – The Engine Behind Your Online Presence