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As boring as it may sound, building systems is an essential part of creating a profitable vet practice. Without systems, everything in the practice falls down. You end up overworked, stressed out, and unable to generate the profit that you know you deserve.
You should have systems for everything. And to prove it, I’m going to give you an example of a system to use whenever a new client visits.
These are the steps:
We ask the new client how they heard about us. If they’re a referral, we get the name of the person who referred them and send that person a thank-you card. We send out thank you cards every two weeks to our referrers to show that we valued them.
We worked through a set list of the things we wanted to discuss with the new client during each following appointment. The point here was that each time we saw the client there was one specific thing we wanted them to commit to rather than expecting them to do everything at once.
After their first visit, we send a card out to the new client thanking them for choosing us along with a $20 gift voucher to use on any of our clinic’s services.
The last step in the process is to set up reminders for the client for their next visits.
Every member of our team knew this system and followed it to the letter. As a result, we always knew that new clients were given the same high standard of care every single time.
It’s like baking a cake. Just follow the recipe.
But this is just one example.
The reality is that you need a system for every single thing that you do in your practice. No matter how minor, your systems create consistency, which in turn, creates a stronger practice.
I can help you to build your systems.
To find out more, schedule a call with me today.
If you have any questions about our New Client Visit System, feel free to ask them in the comments section below.
Sam Bowden has spent 15 years as a practising vet. He has owned two practices during this time, each of them achieving phenomenal results in growth and profitability. He has devoted his last 12 years to helping practice owners increase their happiness, work-life balance and profitability. He is the founder of United Vets Group | The Ultimate Veterinary Practice | Complete Vet Systems | More Vet Clients Websites | Accelerate Mastermind Group | Vet Business Manager Program | The Dental Academy His skill set is combining long-lasting mindset changes together with proven practical strategies to allow practice owners and teams to reach their full potential. He is considered a leading educator on how to increase profitability, work-life balance and happiness in the veterinary industry.
Connect with Dr Sam:
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