Social media recruitment isn’t just about posting job ads; it allows you to share your veterinary brand, highlight your unique selling points and entice the best candidates to join your team. In today’s...
Marketing & Social Media
5 Ways to Make Your Veterinary Social Media Posts Stand Out From the Pack
How do you stop the scroll and ensure your veterinary practice's posts stand out from the constant stream of content? In today’s digital age, where social media feeds are inundated with a constant stream of...
Reel Love for your Veterinary Practice
Your veterinary clients love watching Reels on social media. If you're not sharing them on your socials, or you don't know what they are - read on... From entertaining snippets to informative tutorials,...
Are you marketing your veterinary practice right now? You bet – it’s AFT!
Marketing to your veterinary clients isn't something you CHOOSE to do - it's something you and your team are ALWAYS doing. Let’s break down what you really need to know about marketing. Firstly, when are...
Essential Festive Social Media Posts for your Veterinary Practice
12 Days of Christmas... Veterinary practices can get pretty hectic in the lead-up to Christmas, but it’s also a time to share important health and safety messages with pet parents. Whether it’s vaccination...
Will veterinary care be squeezed out of the household budget?
Will the rising cost of living lead to fewer visits to the vet? Almost every person who has a pet views them as being part of the family. But when pressure is placed on the household budget due to the...
Halloween resources to share with your veterinary clients
Halloween and pets – it really can be a trick or a treat! Whether you love or hate the concept of Halloween, it seems to be becoming more and more popular. Which means it offers a great opportunity to interact with your clients from both a fun and an edu
What makes your veterinary practice different from all the others? Know your competitors!
There are more choices than ever for pet owners when it comes to veterinary care. We know that not all veterinary clinics are the same - but do your clients understand the difference? In the past, pet...
Lassie Come Home – How A Movie Star Dog Helped a Facebook Post Go Viral
How can I make my veterinary post on social media go viral? I’m often asked by my Waggy Dog clients, “How can I make my post go viral?”. Believe me, if I had the answer, I’d be rich! I plan social media...
The business of refreshing your veterinary practice brand.
JG: Lincoln Institute of Veterinary Business (previously Lincoln Institute) has recently undertaken a refresh of its brand which involved the introduction of a more targeted name and a change of logo...